Household price intelligence  ·  Net savings, honestly shown

The staples never change.
What you pay for them can.

Paper towels. Laundry detergent. Cleaning supplies. The stuff you buy every week — and never comparison-shop. WhollyWare cross-compares prices across Walmart, Target, Costco, Kroger, and Dollar General. Net savings after gas. Always.

Join the Waitlist → See How It Works

The household staple plan that pays you back.

This Week's Staple Savings
🧻
Paper goods
Costco vs. Target
−$4.20
🧺
Laundry
Walmart vs. Kroger
−$3.85
🧹
Cleaning supplies
Dollar General vs. Target
−$2.10
🪥
Personal care
CVS vs. Walmart
−$1.95
Found Money this week
after gas · 2 stores
$12.10
12+product categories tracked
5major retailers compared
Netsavings after gas, always
Zeropaid brand placements, ever

What We Track

Every shelf in your home.
Every store in your area.

🧻
Paper & Tissue
Paper towels, toilet paper, napkins, tissues — bulk vs. single-pack compared honestly.
🧺
Laundry
Detergent, fabric softener, dryer sheets — unit price per load, not per bottle.
🧹
Cleaning Supplies
All-purpose cleaners, dish soap, sponges, trash bags — across every major retailer.
🪥
Personal Care
Toothpaste, shampoo, deodorant, soap — tracked by your brands, not theirs.
💡
Household Basics
Batteries, light bulbs, storage bags, aluminum foil — the stuff you always need.
🧴
Health Staples
Pain relievers, vitamins, bandages — filtered for your household's health constraints.

How It Works

Four steps.
One honest number.

01
Tell us your stores
Enter your zip code. WhollyWare maps the retailers within your radius — including warehouse clubs if you have a membership.
02
Set your constraints
Allergies, dietary restrictions, brand preferences. Health constraints are hard rules — never traded for a lower price.
03
See the comparison
Weekly sale prices pulled for every tracked category. Unit price math done for you — no mental gymnastics in the aisle.
04
Get your net number
Gas cost is subtracted. If driving to Costco costs more than you'd save this week, we tell you. Gross savings is not the number that matters.

Pricing

Start free.
One membership. Every category.

Free — Save
$0
forever
  • Cross-store price comparison
  • Automatic coupon matching
  • Net savings after gas shown
  • Every category included
Join Waitlist
Most Popular
Plus — Plan
$9/mo
one membership, every category
  • Everything in Free
  • Planning & reorder reminders
  • Weekly buy-off & shopping list
  • Recipe & suggestion layer
Join Waitlist
Full — Protect
$19/mo
complete health-aware engine
  • Everything in Plus
  • Allergen, medical, skin & pet-diet filtering
  • Hard constraints — never overridden
  • Per-member household profiles
  • Price history & savings tracking
Join Waitlist

One membership covers every Wholly category — groceries, household, pets, and personal care. New categories are included at no extra charge. No ads. No sponsored results. No data sales. Revenue is subscriptions only — that's the Sincere Strategy®.

Not everything we build has a price

WhollyCare is free, forever — the proof we mean it.

The same Sincere Strategy®, turned toward your health: understand your symptoms, advocate inside the system, vet your doctors, and challenge insurance denials. No tier. No catch. It's the culmination of why Sentir exists.

See why →

The Sincere Strategy®

Why you can trust
what WhollyWare shows you.

🚫
Zero paid placements
No brand pays to appear in your results. Rankings are purely algorithmic — lowest net cost for your constraints.
🛡️
Health before savings
Your allergy profile is a hard filter. A product that fails it is removed — not ranked lower, not shown with a warning label.
⛽
Gas is in the math
Driving across town to save $3 on paper towels costs you money. We show you the net number, always.
🔍
Radical transparency
Every rejection is logged. You can see exactly why a product didn't appear in your results.

Ready to stop overpaying
for the things you buy every week?

WhollyWare is in development. Join the waitlist for early access.

Join the Waitlist →